110 stories · last 30 days by relevance
Golden Chick is launching a new marketing campaign, loyalty program, and digital-first strategy to compete in the competitive chicken tender category.
Tiered menu pricing programs may be losing effectiveness as saturation sets in, signaling that restaurants could need to recalibrate their value positioning strategies.
Smashburger launched a summer menu featuring two new smash burgers and two limited-time Häagen-Dazs shakes, signaling the chain's continued focus on flavor innovation and premium indulgence to drive s
Fast food chains are leveraging collectible cups and limited-edition merchandise to drive loyalty while menu prices have climbed significantly since 2019, signaling an industry strategy to offset cost
Despite increased promotional activity tied to events like the World Cup and America 250, restaurant traffic continues to decline, suggesting heavy discounting may not be reversing underlying traffic
Sweetgreen launched a limited-time peach and goat cheese salad featuring Alice Waters' recipe, available nationwide from July 7 through August 10 as part of its summer campaign tied to peak peach seas
RestaurantNews.com's top 20 restaurant stories for the week ending July 5, 2026 featured Birdcall, Golden Corral, Blue Mint Thai, Red Lobster, and Chili's.
7-Eleven is launching chicken sandwiches as part of a broader shift toward hot meal offerings, signaling the chain's effort to compete in a crowded category and move beyond its traditional convenience
Fuzzy's Taco Shop is running a summer promotion through August 30 featuring limited-time menu items, rewards offers, and events designed to drive repeat visits and engagement during peak season.
Domino's is distributing $1 million in rewards to loyalty members following a penalty card issued to U.S. soccer player Folarin Balogun during a World Cup match, triggering a promotional commitment th
Outback Steakhouse is offering 60 wings for $60 through July 25 via curbside or delivery, a limited promotion timed to World Cup viewing occasions.
Burger King introduced new chicken sandwiches, Jersey Mike's disclosed details ahead of a public filing, and industry observers are questioning whether tiered menu pricing remains an effective strateg
McDonald's is launching a limited-time Happy Meal promotion featuring 10 collectible BT21 character toys with ring clips, starting July 14 at participating locations.
Pizzerias are leveraging viral food moments and unofficial endorsements as marketing strategies, signaling a shift toward organic, social-media-driven promotion rather than traditional sponsorships.
Casey's, a Des Moines-based chain, is gaining share in pizza and wings through everyday low pricing, suggesting a potential competitive advantage in value-focused positioning.
Red Lobster's bankruptcy in 2024 followed its Endless Shrimp promotion, raising questions about whether the deal was a strategic misstep or the result of deeper operational or intentional issues.
Sbarro is introducing a limited-time pizza featuring spicy Calabrian pepperoni and sausage.
Church's Texas Chicken has launched a catering service, joining other QSRs in targeting large group orders as a way to offset individual consumer price sensitivity.
Just Salad named New York Knicks player Jalen Brunson as an equity partner in the brand's first athlete deal, marking an expansion of its investor base.
Limited-time co-branded product tie-in — routine promotional merchandise without broader operator or loyalty implications.
Burtons Grill & Bar is offering premium lobster rolls at $29 in Maine or Connecticut style throughout July and August at all locations.
McDonald's strategic pivot to operational efficiency and hospitality, plus industry-wide pricing creativity targeting families, signal shifting competitive terrain beyond discounting alone.
Monthly promo roundup with individual brand deals — routine summer marketing activity without broader operator takeaway.
Golden Corral is launching a $2.50 value-deal promotion starting July 4 to coincide with the nation's 250th anniversary, signaling continued investment in price-driven offerings to attract budget-cons
Executive transitions at $10B+ brands, earnings momentum at casual-dining leader, and labor strategy shifts signal shifts in how chains manage growth and workforce engagement.
Glory Days Grill is reintroducing its seasonal Lobster Roll across all 36 U.S. locations through July 31st, signaling continued reliance on limited-time offerings to drive traffic during summer months
Pizza Hut is relaunching its BOOK IT! promotional program for a limited period.
Bundle strategy is spreading across chains as a pricing and traffic lever — relevant to menu and promotional planning for multiunit operators.
The source title claims franchises have identified a factor that drives customer switching and is backed by data, but the snippet does not specify what that ingredient is or provide the supporting evi
Dessert LTO tied to a calendar event — promotional tactic, no broader strategic relevance.
Limited-time promotional event — typical chain-wide offer with no broader operator insight.
Chipotle is reporting early gains from its growth strategy, which emphasizes limited-time offers and viral marketing campaigns.
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Mike's Hot Honey launched a multichannel soccer-themed campaign as part of its "Drizzle The Mike's" platform, which aims to position the brand around culturally relevant moments.
Single-brand menu LTO with no broader strategic signal or multi-unit growth implication.
Burger King is focusing on the Whopper as a centerpiece of its guest recovery strategy.
Seasonal catering promotion with branded merchandise tie-in — routine campaign with no strategic takeaway for operators.
Seasonal LTO brunch menu — routine promotional activity with no operator insight or multi-unit strategic signal.
Chipotle's World Cup buy-one-get-one promotion drove record traffic on a single day in 2026, according to foot-traffic data.
White Castle and Garage Beer, both Ohio-based brands, have announced a partnership to create new offerings for their fan bases.
Pizza Inn has launched a limited-time collectible glassware series in partnership with Pepsi and Folds of Honor to honor military service and support education.
Chicken chains including Big Dave's Cheesesteaks, Houston TX Hot Chicken, Huey Magoo's, and Wingstop are featuring summer limited-time offers centered on value meals and sweet-and-hot flavor profiles.
A Phoenix marketing executive has launched a restaurant app designed to help diners discover venues without relying on algorithm-driven feeds or paid advertising.
Limited-time kids breakfast deal tied to promotional campaign — routine buffet-chain promo without broader signal.
Slim Chickens is rotating limited-time housemade ranch flavors monthly through December, signaling confidence in sauce-driven differentiation as a traffic driver in competitive fast-casual chicken.
Denny's is running ads featuring retro sitcom aesthetics to promote new value meals priced under $10.
Taco Bell is testing a $3 Chili Cheese Menu item.
Monthly LTO cocktail promo — routine menu activation without broader operator insight.
A resource about strategies for attracting budget-conscious travelers during summer 2026 has been published.
Just Salad partnered with NBA player Jalen Brunson, joining a week of restaurant news that also covered Red Lobster's supply challenges and inflation's impact on the sector.
Seasonal LTO launch — standard summer beverage refresh with no operational or strategic signal for multi-location operators.
