Restaurant Dive
Starbucks Rewards moves to a tiered structure
Starbucks tiering signals a shift toward spend-based tiers over transaction counts — operators should watch for member engagement and AOV trade-offs.
212 stories mentioning Starbucks, newest first. Watch to get Starbucks news in your daily digest.
Starbucks tiering signals a shift toward spend-based tiers over transaction counts — operators should watch for member engagement and AOV trade-offs.
Starbucks is implementing AI ordering and store redesigns as part of a turnaround strategy, with particular attention to attracting teenage customers.
Cava is offering exclusive perks to top-tier loyalty members from Starbucks and other chains, signaling an effort to cross-pollinate customer bases and compete for high-value repeat customers.
Starbucks has launched Green Dot Assist, a generative AI virtual assistant designed to support coffee shop employees, marking the company's entry into AI adoption after remaining relatively quiet on t
Founder leaving Starbucks to start new cold brew brand — single-brand venture, no multi-location operator signal.
Archive piece on a past campaign controversy — no current operational or strategic value.
Starbucks is shutting down its Odyssey Web3 loyalty program, reflecting broader brand pullback from NFTs as industry interest wanes.
Starbucks is enhancing its mobile app to deepen engagement with its record-high loyalty membership base, signaling an effort to convert membership scale into increased transaction frequency and wallet
Starbucks has deployed AI-powered personalized rewards in its loyalty program, signaling a shift toward algorithmic customization to drive visit frequency and average transaction value.
Starbucks is implementing digital menus in its locations to enable personalized customer experiences.
A newsletter roundup touches on DoorDash, Starbucks, and restaurant AI adoption without providing specific details or developments.
Starbucks is testing Amazon One, a palm-scan payment system, at select Seattle locations, signaling potential interest in biometric checkout alternatives as QR and mobile wallets mature.