CNN
How Chili’s wants to become more Chili’s again
A major casual-dining chain's repositioning strategy may signal menu/identity reset — details needed to assess relevance to operators.
Chili's
82 stories mentioning Chili's, newest first. Watch to get Chili's news in your daily digest.
Restaurant Business
Cultural relevance has become the restaurant industry's new North Star
Yum Brands' influence is reshaping how restaurants approach marketing, menu innovation, and customer engagement.
FSR Magazine
What GLP-1 is Teaching Restaurants About Menu Design
As GLP-1 drugs reshape eating habits, restaurants are reconsidering how they market low-calorie and diet-focused menu items, given that traditional signaling strategies may no longer resonate with con
FSR Magazine
Chili’s Opens New Location Inside Seattle-Tacoma International Airport
Chili's Grill & Bar has opened a location at Seattle-Tacoma International Airport, marking the chain's return to the Seattle area after a 10-year absence.
Modern Restaurant Management
Diners Are Trading Down or Trading Up
Consumer Edge's mid-year outlook finds diners are polarizing toward either clear value or premium quality, leaving mid-tier casual chains vulnerable—a pattern that signals intensifying pressure on bra
Yahoo Finance
Brinker Stock Benefits From Strong Execution and Traffic Momentum
Chili's parent Brinker is seeing stock support from traffic gains and menu innovation, though cost pressures and underperformance at Maggiano's signal mixed operational trends across the portfolio.
Yahoo Finance
Brinker International (EAT) Could Be 2% Overvalued As Chili’s Growth Narrative Builds
Brinker International's stock has moved in line with the S&P 500 while same-store sales suggest strong demand at existing Chili's and Maggiano's locations despite limited new restaurant openings.
MLive.com
Chili’s has zero chill in viral post ripping fast-food prices: ‘Why let them play you?’
Chili's posted a social media message criticizing fast-food pricing, suggesting the casual-dining chain is positioning itself as a value alternative to QSR competitors.
The Independent
Chili’s takes a swipe at the rising cost of fast food prices in viral post
Chili's posted content criticizing rising fast-food prices, signaling that casual-dining chains may be positioning themselves as value alternatives as QSR pricing draws consumer backlash.
Fast Company
Chili’s is on fire! The untold story of the biggest, most viral restaurant turnaround in years
Chili's has attracted significant attention for a restaurant turnaround that gained viral traction on social media.
RestaurantNews.com
Birdcall and 19 More Restaurant News Headliners of the Past Week
RestaurantNews.com's top 20 restaurant stories for the week ending July 5, 2026 featured Birdcall, Golden Corral, Blue Mint Thai, Red Lobster, and Chili's.
Yahoo Finance
Brinker International (EAT) Shares Higher After Jim Cramer Was Optimistic About Firm
Analyst enthusiasm for Brinker is a stock signal, not an operational story — no material development for the brand or segment.
WSJ
Chili's Hope Customers Warm To Pepper-Shaped Restaurant
Novelty restaurant design angle — no operator insight on loyalty, martech, franchising, or business performance.
Nation's Restaurant News
Menu Tracker: New items from Red Lobster, Starbucks, and Wingstop
Routine menu tracker — useful for competitive intel but no strategic signal beyond category participation.
FSR Magazine
Chili’s Releases New Bombshell Margarita
Monthly LTO cocktail promo — routine menu activation without broader operator insight.
Restaurant Business
Sweetgreen seeks advice from a turnaround expert: Chili's CEO Kevin Hochman
Sweetgreen's leadership met with Chili's CEO Kevin Hochman, a executive known for operational turnarounds, signaling the chain may be exploring strategies from the casual-dining sector to address its
Reuters
Indian operator of Olive Garden and Chili's plans to double restaurant count
Brinker International's Indian franchisee plans to double its restaurant count across Olive Garden and Chili's locations in the country.
businessinsider.com
Chili's CEO says its comeback comes down to 2 simple principles
CEO insight into turnaround strategy — generic messaging without detail on loyalty, menu, or operational changes that could apply to peers in trouble.
Extra Serving🎧 Listen
Chipotle swings positive, Starbucks wows, and Wingstop lays an egg
Earnings show divergent recovery patterns — Chipotle's protein upsells and Starbucks' operational turnaround contrast with Wingstop's struggles, signaling consumer selectivity and pricing power limits
The Week in Restaurants🎧 Listen
Is Starbucks really back?
Starbucks momentum, Subway's sub-$5 value bid, and Chili's sustained comps signal where pricing and value strategy are winning.
Business Insider
I visited Applebee's, Buffalo Wild Wings, and Chili's with a $30 budget. Some chains offered way more value than others.
Consumer value comparison listicle — no operator insight on pricing strategy, mix, or margin implications.
Restaurant Business
Chili’s tries to catch lightning in a bottle again with chicken sandwich campaign
Chili's is launching a chicken sandwich campaign, signaling the chain's strategy to drive traffic through a signature item offering.
Marketing Dive
Chili’s puts competitors like McDonald’s on trial at ‘food court’ pop-up
Chili's stunt marketing campaign — playful brand positioning but limited signal on loyalty, traffic, or operational strategy for multi-location operators.
Extra Serving🎧 Listen
Chick-fil-A’s crazy sales, Chili’s big milestone, and Taco Bell’s new flavor enhancer
Chick-fil-A's 5.2% AUV growth despite slowing from prior year and Chili's leap to #2 casual-dining show divergence — episode explores market stratification and seasoning-led menu innovation.
Nation’s Restaurant News
Chili's is now the second-largest U.S. casual-dining chain
Chili's has become the second-largest U.S. casual-dining chain.
Take-Away with Sam Oches🎧 Listen
Chili’s CEO, pt 2: Kevin Hochman on the key ingredients to brand transformation
Brinker CEO Hochman details Chili's AUV climb from ~$3M to ~$5M in three years — operators learn the operational and marketing disciplines behind a major turnaround.
Take-Away with Sam Oches🎧 Listen
Chili’s CEO, pt 1: Kevin Hochman on the leadership traits necessary for business success
CEO interview on turnaround execution — part 1 covers leadership lessons from P&G and Yum that drove 19 consecutive quarters of same-store sales growth.
Restaurant Dive
Chili’s CMO promoted to translate winning playbook to Brinker’s other brand
Chili's CMO has been promoted to a broader role at Brinker International, signaling confidence in applying strategies from Chili's recent performance across the parent company's portfolio.
Reuters
McDonald's, Chili's win on value as fast-casual chains lose younger diners
McDonald's and Chili's are gaining younger diners with value-focused positioning, while fast-casual chains are losing this demographic, suggesting price sensitivity is reshaping traffic patterns acros
WSJ
Brinker Profit Rises as Chili’s Shrugs Off Restaurant Slowdown
Brinker International reported profit growth despite headwinds affecting the broader restaurant sector, suggesting Chili's differentiated positioning or operational efficiency is helping it navigate c
WSJ
Chili's Is Hot Again. Can CEO Kevin Hochman Keep It That Way?
Chili's has rebounded under CEO Kevin Hochman, raising the question of whether he can sustain the turnaround.
FSR magazine
Why Chili’s is Betting on this Game-Changing Tech to Drive Guest Loyalty
Chili's is investing in technology to support its guest loyalty efforts.